We were recently involved with a TV commercial for Luxury Escapes. We were required to create the animation of the Pomeranian dog saying one line used in the key moment of the Ad. Even though our part in the TVC was small, the assignment was fairly Challenging. Character animation, Lip Sync Animation and creating 3D Hair are all intensive complex processes. 30sec and 60sec versions of the TVC are currently airing around the country. We really enjoyed helping to make this and were very pleased with the way it turned out.
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Reel Pictures is working with Kiss the Frog on a revamped “Virtual Goalie” exhibits at Scienceworks. Reel Pictures will be preparing visual assets for the exhibit. Our role includes filming some of Victoria’s most talented football players and then compositing them into a virtual “Soccer stadium”. The project will be delivered in Stereoscopic 3D and is set open at the start of the term 3 school holidays, 2016. You can read more about our production film shoot here on the Museum Victoria Blog.
Our second animated promo video for Boost Juice is now live. This time we’re showing the ingredients of the “Pure Eden” black label smoothie. We were responsible for all visual elements.
We’ve started 2016 with a literal explosion of colour – creating 2 animated promotional videos for Boost Juice. Reel Pictures was responsible for all 3D imagery including modelling, layout, animation, fluid simulation, shading, lighting, rendering and compositing.
Here’s a behind the scenes look of a Swisse Ultivites TVC filmed for Australia’s Got Talent. Reel Pictures provided post-production services for the TVC and this video gives a breakdown of the many elements that went into each shot.
Swisse ambassador Timomatic was shot against a greenscreen at Premier studios, Melbourne. The basic compositing process from bottom to top was:
-Color Keying / Greenscreen removal (4 passes to preserve edges, shadows, etc)
-Marker removal (Removing tracker markers stuck on the greenscreen)
-3D Camera tracking (as required)
-3D Set creation (A dark gradient syke/endless background)
-Shadows and reflections (Integrating Timomatic with 3D Set)
-Laser lights (4-10 different lights as needed)
-Atmosphere (Smoke, Simulated Fog machine)
-Final composite & color grade
Music Credit: Timomatic
Agency: Noisy Beast
Production Company: Powerhouse Productions
Here’s a quick breakdown of a Logo Animation we created for the ‘Dare to Dream’ event. The logo animation was used as a show opener and throughout the event.
The brief was to animate-in the ‘Dear to Dream’ title as falling blocks. The blocks all fall into screen, bouncing on the ground and then finishing in the exact place to create the ‘Dare To Dream’ logo – a feat that would be difficult to achieve if you tried to drop some blocks in real life to replicate the same move! We had to do this in 3D and have the animation of the blocks and their final resolve feel natural.
We achieved this using the Rayfire plugin for 3ds Max. Trying to simulate this effect right off the cuff would have taken far longer because of the many re-sims required. There would be less control of the result as well.
Instead, we simulated all the blocks falling to the ground individually, baked out the sim data of that result and then manually offset the position and rotation of each of the blocks so they appeared to fall into place perfectly.
DCC Tools used: 3ds Max, Rayfire, Vray, After Effects.
One of our recent animated videos made for GEO Australia. GEO administers prisons Australia-wide & overseas.
Health and Safety is taken very seriously by the industry but these sort of programs are often very dry. GEO gave us free reign with this project and trusted us to come up with a style which hopefully is more engaging than the standard Health and Safety Video.
The animated video was created with 3D Studio Max and After Effects. We used the ‘State Sets’ feature to form a dynamic link between 3ds Max and After Effects so assets like cameras and lights were shared between the 2 programs. For some of the Text animations we relied on the new ‘Newton 2’ plugin for After Effects – an extremely fun 2D Physics simulator.
There are currently 25 AFL Legends featured in the AFL hall of Fame – a key exhibit at the National Sports Museum which is housed at the famous MCG in Melbourne.
Reel Pictures was responsible for creating the multimedia content for the Sporting Hall of Fame when it opened at the Museum in 2007 and has updated the Hall of Fame with every new Sporting Legend inductee.
This video is a breakdown of the animation content that went in to the Biography of the latest Legend elevated into the Hall of Fame, Royce Hart.
Reel Pictures created and then destroyed a plastic chair with a cricket ball for Underwork’s recent “All Day Socks” TVC.
We constructed the main chair backing and then ‘fired’ a CG Cricket ball through the chair at a speed of 80km/hr. We then slowed down the flow of time to less than 1/500th of its original speed for our final composite.
Our main DCC tools used in this sequence were Autodesk 3DS Max, Rayfire tool and Vray 2.4. We were lucky enough to utilise the new RFCache system for Rayfire 1.6 in order to slow down time in the chair destruction sequence. The RFCache system can interpolate between frames, allowing you to slow down the destruction as much as you want.
View the final TVC here: http://www.youtube.com/watch?v=U2ifM_…